Why Influencer Marketing Will Explode In 2017

Kylie Jenner Image: Jon Kopaloff/FilmMagic/Getty Images A recent survey revealed 84% of marketers plan on executing at least one influencer marketing campaign during the next 12 months. But what exactly is “influencer marketing”? Well, it’s the grey territory between an official testimonial and a subtle product mention, which is done almost in […]